Video: Behind The Scenes
Capturing your photo shoots on video makes great commercial sense. You have already incurred the bulk of the costs and with a purposeful & well produced video you can engage with your intended audience on many more levels.
For several years we have worked with leading Media companies such as Bauer & Dennis Publishing to produce ‘behind the scenes’ video of their shoots. Publishers need the stills for the magazine but recognise the engagement and traffic generation that video provides for their Brands.
Having mastered the noble art of ‘not being in the way’ on a busy photo shoot we capture the best from these productions and are now transferring these skills from consumer media to retail & PR with great success.
The above example is one of the edits from a commission by SevenSquared for ASOS.com. Experimenting with the power of social websites (Facebook) they were looking for ways to capture the excitement and energy of being on an ASOS shoot